✦100% BIS 916 Laser Hallmarked✦Certified Diamonds & Polki Jadau✦Chowk Bazaar Saharanpur · Since 1962✦Bespoke Bridal Jewellery Orders✦Lifetime Purity & Transparent Exchange✦100% BIS 916 Laser Hallmarked✦Certified Diamonds & Polki Jadau✦Chowk Bazaar Saharanpur · Since 1962✦Bespoke Bridal Jewellery Orders✦Lifetime Purity & Transparent Exchange
✦100% BIS 916 Laser Hallmarked✦Certified Diamonds & Polki Jadau✦Chowk Bazaar Saharanpur · Since 1962✦Bespoke Bridal Jewellery Orders✦Lifetime Purity & Transparent Exchange✦100% BIS 916 Laser Hallmarked✦Certified Diamonds & Polki Jadau✦Chowk Bazaar Saharanpur · Since 1962✦Bespoke Bridal Jewellery Orders✦Lifetime Purity & Transparent Exchange
Handcrafted Kundan and Gold Jewellery by ABC Jewellery
Since 1962 · Saharanpur

Made by Hand, Meant for Generations

In Indian traditions, jewellery is not just gold and gems — it is a sacred blessing, passed down through tearful wedding smiles and treasured family vows.

60+
Years of Legacy
Founded in 1962 in Chowk Bazaar
120+
Master Karigars
Generational heritage craftsmen
2L+
Happy Families
Adorned across weddings & festivals
100%
BIS Hallmarked
Laser-tested purity guaranteed
The Origin

From a small workshop in Chowk Bazaar to homes across India

In 1962, Shri Hari Narayan laid the foundation of ABC Jewellery with a humble worktable, a flame torch, and an unwavering commitment: never compromise on gold purity or craft integrity.

In the historic lanes of Saharanpur, master karigars would spend weeks shaping a single royal kundan choker — hand-beating 22K gold, setting uncut polki stones in pure 24K gold foils, and stringing lustrous Basra pearls by hand.

Today, his grandchildren proudly steer the house forward. While times have evolved, every piece is still conceived with the same devotion — shaped to celebrate bridal weddings, milestone anniversaries, and treasured family celebrations.

The Founder's Promise
“Gold may be bought by weight, but a piece of jewellery is bought with the heart. Craft it as if it belongs to your own daughter.”
Shri Hari Narayan
Founder, ABC Jewellery (1962)
1962
Our Standards

The Pillars of Purity

Why brides and families have trusted our hallmark for over six decades.

BIS 916 Hallmarked Purity

Every single piece carries the government-certified BIS hallmark with unique HUID laser engraving, ensuring 100% purity assurance for life.

Uncut Polki & Kundan Jadau

Preserving centuries-old royal jadau techniques with 24K pure gold foil setting and hand-selected natural uncut diamonds and pearls.

Heirloom Master Karigars

Handcrafted stone-by-stone by master artisans whose families have shaped royal jewellery in Saharanpur for over three generations.

Lifetime Exchange & Transparency

Complete transparency with live gold rates, certified gemstone weights, and a guaranteed lifetime exchange policy on every heirloom.

The Art of Jadau

The Journey of a Masterpiece

Witness how raw precious gold transforms into a timeless family heirloom.

01

Royal Conception

Every design begins as a hand-drawn sketch inspired by Mughal court jewellery, Rajasthani royal heirlooms, and South Indian temple motifs.

02

Hand-Forging & Jaali

22K gold is gently melted and hand-beaten into intricate openwork floral jaalis, temple nakshi reliefs, and regal choker frames.

03

Kundan Jadau Setting

Master karigars skillfully burnish pure 24K gold foil around each uncut diamond and polki, sealing them without chemical adhesives.

04

Purity Certification

Rigorous BIS laser inspection and quality checks ensure that the piece passing into your hands is worthy of carrying family legacies.

Generations of Trust

Our Journey Through Time

1962

The First Workshop

Shri Hari Narayan started crafting temple gold and kundan ornaments in Chowk Bazaar.

1988

Signature Polki

Pioneered heirloom uncut polki bridal chokers across Western Uttar Pradesh.

2010

BIS 100% Guarantee

Among the earliest jewellers in the region to mandate 100% laser hallmarking across all inventory.

2026

Modern Heirloom Era

Three generations of trust, combining timeless royal karigari with contemporary bridal aesthetics.

Visit us

Come see it in person

Try every piece, check purity in front of you, and enjoy a cup of chai with us.

ABC Jewellery Showroom
ABC Jewellery
Address
Chowk Bazaar, Saharanpur, Uttar Pradesh 247001
Store hours
Mon – Sun · 10:30 AM – 8:30 PM
Call us
+91 76176 23010