
Made by Hand, Meant for Generations
In Indian traditions, jewellery is not just gold and gems — it is a sacred blessing, passed down through tearful wedding smiles and treasured family vows.
From a small workshop in Chowk Bazaar to homes across India
In 1962, Shri Hari Narayan laid the foundation of ABC Jewellery with a humble worktable, a flame torch, and an unwavering commitment: never compromise on gold purity or craft integrity.
In the historic lanes of Saharanpur, master karigars would spend weeks shaping a single royal kundan choker — hand-beating 22K gold, setting uncut polki stones in pure 24K gold foils, and stringing lustrous Basra pearls by hand.
Today, his grandchildren proudly steer the house forward. While times have evolved, every piece is still conceived with the same devotion — shaped to celebrate bridal weddings, milestone anniversaries, and treasured family celebrations.
“Gold may be bought by weight, but a piece of jewellery is bought with the heart. Craft it as if it belongs to your own daughter.”
The Pillars of Purity
Why brides and families have trusted our hallmark for over six decades.
BIS 916 Hallmarked Purity
Every single piece carries the government-certified BIS hallmark with unique HUID laser engraving, ensuring 100% purity assurance for life.
Uncut Polki & Kundan Jadau
Preserving centuries-old royal jadau techniques with 24K pure gold foil setting and hand-selected natural uncut diamonds and pearls.
Heirloom Master Karigars
Handcrafted stone-by-stone by master artisans whose families have shaped royal jewellery in Saharanpur for over three generations.
Lifetime Exchange & Transparency
Complete transparency with live gold rates, certified gemstone weights, and a guaranteed lifetime exchange policy on every heirloom.
The Journey of a Masterpiece
Witness how raw precious gold transforms into a timeless family heirloom.
Royal Conception
Every design begins as a hand-drawn sketch inspired by Mughal court jewellery, Rajasthani royal heirlooms, and South Indian temple motifs.
Hand-Forging & Jaali
22K gold is gently melted and hand-beaten into intricate openwork floral jaalis, temple nakshi reliefs, and regal choker frames.
Kundan Jadau Setting
Master karigars skillfully burnish pure 24K gold foil around each uncut diamond and polki, sealing them without chemical adhesives.
Purity Certification
Rigorous BIS laser inspection and quality checks ensure that the piece passing into your hands is worthy of carrying family legacies.
Our Journey Through Time
The First Workshop
Shri Hari Narayan started crafting temple gold and kundan ornaments in Chowk Bazaar.
Signature Polki
Pioneered heirloom uncut polki bridal chokers across Western Uttar Pradesh.
BIS 100% Guarantee
Among the earliest jewellers in the region to mandate 100% laser hallmarking across all inventory.
Modern Heirloom Era
Three generations of trust, combining timeless royal karigari with contemporary bridal aesthetics.
Come see it in person
Try every piece, check purity in front of you, and enjoy a cup of chai with us.


